Quick Marketing Tricks & Tips For Thanksgiving

So here we are, preparing for among the most fun and loved holidays. We know you have already taken care of all digital marketing techniques and promotional techniques to cash in for thanksgiving weekend. But the weekend is long, and there's always a lot to be done while preparing for festival season.

The current year has a different kind of challenges and opportunities for every business, and digital marketing needs to be done on point with every marketing aspect being ticked for getting the maximum reach and awareness for your brand. Below are some last-minute reminders and tricks of online marketing during thanksgiving weekend. 

1. Dynamic Posting

Here we don't mean aggressive posting, in this, you can post about the on-sale items in lucrative ways:

• Posts with expired & upcoming deals

• Posts with the amount that can be saved

• Posts of happy customers during the sale

• Posts of zero contact deliveries

• Posts of sanitization process.

Through these posts, apart from this mentioning the sales, you can tell consumers more about your brand and product and keep them invested in the future as well. 

2. Dynamic Posting

Many brands even create social media groups for the thanksgiving interaction; these can be official and unofficial ones. Community interaction instills the sense of a relationship between the product and the brand.

It's all about exchanging comments, traditions, wishes, and what people are buying. In this group, consumers often happen to share deals that add up to your revenue.

Also, post-thanksgiving, this will also make them wait for such experiences and get them emotionally connected with the organization. 

3. Check Your Shopping Channels

You indeed might have kept the deals on multiple and different shopping channels. Check whether the orders are in place, deliveries are getting out, and if customers are facing any problem in ordering.

Good digital marketing will result in excess traffic on those medium and high orders, so apart from promotions, it is equally essential to manage the heavy workload during the festival sale. 

Also see to it, that all your social media accounts have backlinks to your website and different online shopping mediums where products are available. 

4. Send Festival Notes

Surely they aren't a big marketing aspect, but you never know how much they can mean to certain consumers. In the year with all the down and saddening news, this festival & thank you notes can just make you win their trust & loyalty.

Apart from that, why we celebrate festivals? To spread happiness, isn't it! So when a brand sends out these notes in DMs, or when orders are placed, or during deliveries, the consumers feel moved by the gesture. It doesn't need to be a big note; even a simple 'Happy Thanksgiving' can work for you.  

Also, when we sell online, such gestures bridge the inevitable personal gaps when consumers receive hand-written notes during delivery. 

5. Live Streams

This can be the ace of your digital marketing strategies. Live streaming is becoming very popular in today's time, and all you need is a good host (which can be your employee). 

Here you can share about:

• Office celebration

• Employee's personal celebration

• Show a special thanksgiving video

• Have customers on board

• Share about the deals that are going out

The live streams and video streams are becoming a highly popular part of the digital marketing mix. 

So these are the quick marketing tricks & tips for thanksgiving that you can use as a last-minute hack for increasing your online awareness and customer engagement. And a very Happy Thanksgiving from EmpowerD Team!